Market Research Analyst in Cincinnati, OH at ITW Automotive OEM

Date Posted: 4/16/2018

Job Snapshot

Job Description

Position at ITW Evercoat

Company Description:

ITW Evercoat is the global leader in the manufacture of professional auto body repair fillers and putties, adhesives, professional car care, recreational marine patch and repair products. Evercoat is a division of Illinois Tool Works Inc within the ITW Performance Polymers and Fluids segment.  We are known for our unique 80/20 business model and core values of Integrity, Respect, Trust, Shared Risk and Simplicity. Illinois Tool Works (ITW) is a Fortune 200 Company headquartered in Glenview, IL.

Job Summary: 

The Market Research Analyst is principally responsible for gathering and interpreting data on industry products, end-users, market trends, and sales trends.  Data and metrics gathered will be used in formulating reports and making recommendations based upon the research findings. This individual will work with internal and external clients to understand, define and document the overall business objects. The Market Research Analyst should apply qualitative and quantitative techniques to interpret the data and produce substantiated recommendations.   Findings and recommendations will be presented to cross functional teams involving members from all levels of the company.

Responsibilities:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data about end-users, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Requirements:

  • 2 to 4 years Marketing experience
  • 1 to 3 years experience within B2B and B2C markets with automotive/marine repair industry preferred
  • Strong analytic and critical thinking skills
  • Exceptional written, oral, and presentation communication abilities
  • Expertise with Excel, PowerPoint, and database systems
  • Bachelors degree in business, marketing, mathematics, or the sciences

ITW Evercoat is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law

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